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The Future of Lagers

One of the great challenges brewers will have to tackle in the coming years is how will they honor tradition with lagers and pilsners while also forging new paths forward, as they’ve done with styles such as India pale ale.

John Holl Oct 10, 2018 - 5 min read

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Bierstadt Lagerhaus in Denver, Colorado, has, in a very short time, established itself as a go-to for traditional lager enthusiasts. The brewers, Ashleigh Carter and Bill Eye, don’t mince words when it comes to their craft, and they are uncompromising on everything from process to how their beers are served. They are rooted in the tradition of styles and don’t think progress for progress’ sake is necessary.

In an interview with Craft Beer and Brewing Magazine® Brewing Industry Guide in the spring of 2018, Carter talked about the categories at the Great American Beer Festival and how certain beers winning in certain categories are actually out of place.

“I love Pivo, and I love Matt Brynildson, but that beer is no German Pilsner,” she says of the award-winning Firestone Walker beer and its brewmaster. “It’s misleading to the public.”

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John Holl is the author of Drink Beer, Think Beer: Getting to the Bottom of Every Pint, and has worked for both Craft Beer & Brewing Magazine® and All About Beer Magazine.

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