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TGIF! The Craft Beer Is Here!

In London, DeskBeers has hit upon a plan to get craft beer into fans’ glasses right in their offices, every Friday afternoon.

Feb 23, 2014 - 2 min read

TGIF! The Craft Beer Is Here! Primary Image

“Craft beers from London breweries, delivered to your office every Friday,” reads the first line on their web site. They promise to deliver only “proper beers – ales, lagers, stouts, bitters & more” between 1:00 p.m. and 5:00 p.m. every Friday. DeskBeers is a subscription service, but there is no minimum commitment period, and customers can start their subscriptions whenever they want.

DeskBeers began deliveries this past November to a limited number of customers. Their current delivery area includes most of Central and East London, including Shoreditch, Soho, Hackney, Southwark, Westminster, and Holborn. They deliver multiples of twelve bottles at £2.50+VAT (about $4.20+VAT) per bottle. Each week, they feature a different, local beer. Past deliveries have included

  • Beavertown Brewery’s Gamma Ray
  • The Five Points Brewing Co’s Hook Island Red Ale
  • Partizan Brewing’s Pale Ale (Cascade hops)
  • East London Brewing Co's Orchid
  • Brixton Brewery's Electric IPA

Here’s to their success! And may they serve as inspiration to U.S. craft brewers and entrepreneurial homebrewers!

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