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Lawson’s has grown from tiny nano brewer to one of New England’s most well-known and respected brands by making finely crafted beers heavy on the hops. But one secret of their success is the way they’ve turned customers into advocates for the brand, checking retail placements and making sure that their beer is delivered—from brewery to customer—cold and fresh. In this episode Sean Lawson talks about their stages of growth, the challenges and opportunities they’ve navigated through, his preferences for hops blending, how they maintain punchy hops character throughout the brewing and distribution process, and the major changes the brewery is embarking on as they install their own 30 bbl brewhouse and build a direct customer experience.
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This episode is brought to you by GEA. Did you know that every second liter of beer is brewed with the aid of systems and processes from GEA? That’s because GEA has solutions that address even the smallest details of the complete brewing process. Their range of services includes everything from engineering, manufacturing, delivery, installation and automation, up to the servicing of the brewery and its equipment. At GEA their goal is to help brewers “Make More Beer” of the highest quality, in a cost efficient and sustainable manner. To learn more, visit GEA.com and be sure to follow the GEA Craft Brewing page on Facebook for video interviews, product updates and useful tips.